THE GREAT SLACKTIFICATION

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TEXTS ABOUT KARMA

What do Karma do?
We’re running the world’s least ambitious, most delicious climate movement: Radical Slacktivism. We're fighting over-production and solving food waste by collaborating with cafés and restaurants in Sweden and London to achieve the goal of a society where food waste doesn’t exist. Karma's sustainable food platform allows retailers to sell both surplus food with a discount and food from their regular menu. Always with the knowledge that they’ll help save the planet. Every meal bought through Karma is 100% climate compensated.

What are Karma’s best tips for climate action?
Don’t waste food- eat it. If food waste was a country, it would be the 3rd biggest CO2 emission contributing country in the world.

Climate actions Karma take:
Our core mission is to reduce and prevent food from getting wasted. As a society, we are throwing away 1.3 billion tons of perfectly good, edible food each year. That’s a whole lot of food.

We at Karma aims to tackle this issue by offering the retailers to sell all their food through us. That gives us a better view of the whole process. Every meal purchased helps us analyze the food consumption, with the goal to offer restaurants the insights needed to perfectly plan their food production.

Prediction and prevention where surplus doesn't even exist is the end goal. And let's not forget the importance of supporting our local stores!

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KARMA IN THE MEDIA

Karma battles food waste with smart fridges
Sifted - 7th January 2020
Karma battles food waste with smart fridges

“When we put the fridge in the central station in Stockholm so many wholesalers wanted to use it that we had to say hold up, we only have one fridge”, says Ståhlberg Nordegren. Oatly, the Swedish oat-based milk producer, is one of the suppliers that has worked with Karma to use the smart fridges.

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How Swedish start-up Karma put food waste in the spotlight
EUROPEANCEO - 28th July 2020
How Swedish start-up Karma put food waste in the spotlight

Karma has shown that unwanted food can be big business. The Swedish company partners with restaurants to sell their leftover meals on its app. For consumers, it’s a win-win situation: they can collect dishes from restaurants at a 50 percent discount, and all for a good cause. Restaurants, meanwhile, improve their carbon footprint and get an additional revenue stream.

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Anti-food-waste app Karma taps up Google Cloud to power global expansion plans
Computer Weekly - 21th April 2021
Anti-food-waste app Karma taps up Google Cloud to power global expansion plans

Swedish startup Karma is on a mission to help consumers and businesses across the globe fight food waste, and it has enlisted the Google Cloud Platform to help it achieve its goal.

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Karma app aims to help restaurants in the EU and UK reduce food waste by redistributing surplus
INSIDER - 24th January 2020
Karma app aims to help restaurants in the EU and UK reduce food waste by redistributing surplus

There are other food-waste apps on the market. Karma's claim to differentiation is that it shows consumers exactly what items are available, rather than a general description without detail.

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The founder of the Karma on reselling food waste and how smart algorithms can help tackle overproduction.
SPRINGWISE - 20th April 2021
The founder of the Karma on reselling food waste and how smart algorithms can help tackle overproduction.

Our mission at Karma is to make the food industry more sustainable. To do that, sustainability has to become effortless. That’s why we talk about “Saving food with a tap”. We want people to understand that they can have an important positive impact, simply by rescuing food from their cafes and grocery stores.

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